- colour scheme - bright and bold - younger audience
- price - £1.99 affordable by younger audience
- images - attractive models - appeal to females
- coverlines - other pop musicians, both real and fake - pop fans
- posters - real pop musicians - pop fans
- article - logo, key, q&a, quote, simply worded - younger audience and feminine
- font size and style - san serif and slightly bigger than usual - younger audience
- layout - less formal, text on an angle, no blank spaces - younger audience
- social media - younger audience
aged 11-15
85% girls
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